Euphemistic Language As A Tool Of Political Manipulation: A Comparative Pragmatic Study Of English And Uzbek
Abstract
Political language is often characterized by strategic ambiguity, with euphemisms playing a crucial role in framing narratives and softening controversial actions or policies. This paper explores how euphemistic expressions are employed as tools of political manipulation in both English and Uzbek political discourse. Drawing on pragmatic theory, particularly the concepts of implicature, politeness, and face-saving, the study analyzes selected examples from political speeches, media discourse, and official documents. A comparative approach reveals that while both languages use euphemisms for similar pragmatic goals—such as concealing unpleasant truths, maintaining power, and avoiding accountability—cultural and linguistic differences influence how euphemisms are formed and understood. This study contributes to understanding the intersection of language, culture, and power in political communication.
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